{"id":9117,"date":"2023-03-30T08:50:01","date_gmt":"2023-03-30T12:50:01","guid":{"rendered":"https:\/\/www.a3quebec.com\/about-a3\/"},"modified":"2026-03-27T15:36:27","modified_gmt":"2026-03-27T19:36:27","slug":"about-a3","status":"publish","type":"page","link":"https:\/\/www.a3quebec.com\/en\/about-a3\/","title":{"rendered":"About A3"},"content":{"rendered":"\n<p class=\"has-vivid-red-color has-text-color\">[Text in gray for SEO purposes &#8211; not visible on frontend &#8211; do not edit]<\/p>\n\n<h2 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">Our mission &#8211; About A3<\/h2>\n\n<p class=\"has-cyan-bluish-gray-color has-text-color\">About A3. Through our proactive and transparent approach, we promote and defend the interests of beverage alcohol representative agencies by influencing and educating stakeholders on business issues that impact the Quebec market.  <\/p>\n\n<h2 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">Our values<\/h2>\n\n<h3 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">LEADERSHIP &#8211; About A3<\/h3>\n\n<h6 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">About A3. We use our collective experience and expertise to influence with courage and determination. Because as a team, we bring together long-standing experience, a memory. But also because of the diversity of our members, we have a very strong know-how.   <\/h6>\n\n<h3 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">FAIRNESS &#8211; About A3<\/h3>\n\n<h6 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">We represent the interests of our members with fairness and inclusiveness. The key to every issue we advocate for is fairness. Fairness is everywhere in everything we do. Fairness is natural justice and impartiality.   <\/h6>\n\n<h3 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">INTEGRITY<\/h3>\n\n<h6 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">We are honest and transparent. A3 defends the interests of advocacy agencies with courage and determination. It is through integrity that we can make a difference.  <\/h6>\n\n<h3 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">COLLABORATION<\/h3>\n\n<h6 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">Information sharing and communication are at the heart of our interactions with our members. We communicate to feed our members and our members feed us through their exchanges and information sharing. All this collaboration is what makes us strong and united.  <\/h6>\n\n<h3 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">PASSION<\/h3>\n\n<h6 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">We act with conviction and enthusiasm. These values are inherent in our industry, through the products we share, through our love for our industry, as agents. No one can say otherwise, our industry is passionate! Within the association, there is no room for indifference. In everything we do, it is passion that drives us. We continue to believe in our positions, we stand our ground, with conviction and passion!     <\/h6>\n\n<h4 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">Permanent team<\/h4>\n\n<h4 class=\"wp-block-heading has-cyan-bluish-gray-color has-text-color\">Board of Directors 2022-2023<\/h4>\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.a3quebec.com\/en\/become-a-member-of-a3-quebec\/\">BECOME A MEMBER OF A3<\/a><\/div>\n<\/div>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/www.a3quebec.com\/wp-content\/uploads\/2023\/07\/A3_logo_headerEN_standard250.png\" alt=\"\" class=\"wp-image-4134\"\/><\/figure>\n\n<p><a href=\"https:\/\/www.educalcool.qc.ca\/\" target=\"_blank\" rel=\"noopener noreferrer\">educalcool<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[Text in gray for SEO purposes &#8211; not visible on frontend &#8211; do not edit] Our mission &#8211; About A3 About A3. Through our proactive and transparent approach, we promote and defend the interests of beverage alcohol representative agencies by<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-9117","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About A3 - Our mission, our values, team and board<\/title>\n<meta name=\"description\" content=\"About A3. 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